Billboard

The billboard on the highway
Had no product there to sell
But asked a question: Will you go
To Heaven or to Hell?

Below, there was a number
You could call or you could text
So you could get an answer as to
Where you’re going next.

I wonder just how many
Will give in and make that call,
Though hopefully the truth would be
Nobody after all.

Yet I suspect there are some souls
Both gullible and rash
Who would, for that information,
Part with lots of hard-earned cash.